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Terrible August Sales Could Mean More Car Bargains

September 9, 2010

As summer comes to a close, there's one thing that's still heating up - the car buyer's market.

With the release of the poor August sales figures, it's clear that bargains should abound for car buyers.

Sales were down for nearly all car manufacturers, resulting in the worst August sales in over 28 years - though there were a few exceptions.

For example, there is a general surge in SUV sales as shoppers headed into the holiday weekend. This comes at a time when several fuel-efficient cars, such as the 2011 Ford Fiesta, are coming to market.

Hyundai continues to pick up market share and Audi had its best August ever. Subaru sales are normally strong, but this month they showed a decline - except for the Outback.

Although sales are not doing well, most car manufacturers have cut back on production enough that they don't feel the need to increase incentives spending. This could change if we see a couple of more months of poor sales.

My Recommendation for Car Shoppers

TrueCar, Edmunds, and 1-800 Car Show are the quickest way to see the lowest car prices in your area. These sites show you no-haggle prices from dealers closest to you - and the deals are usually really good. This should be the first step you take when negotiating your car price. Follow this up with my checklist to make sure you squeeze out every last bit of savings.
- Gregg Fidan

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Gregg Fidan

About: Gregg Fidan


Gregg Fidan + is the founder of RealCarTips. After being ripped off on his first car purchase, he devoted several years to figuring out the best ways to avoid scams and negotiate the best car deals. He has written hundreds of articles on the subject of car buying and taught thousands of car shoppers how to get the best deals.

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