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Ford and GM Offer Incentives to Lure Toyota Owners

February 4, 2010

Incentives Since Toyota has had to institute a massive worldwide recall, GM and Ford are taking advantage of the situation by offering special incentives to Toyota owners.

General Motors is offering Toyota owners a waiver of three lease payments (up to $1,000), 0 percent financing on any purchase for up to 60 months or a $1,000 cash back bonus. Ford is doing much the same, although they have extended their offer to anyone owning a Honda or related products due to a recall based on the Honda Fit.

The deals will last until the end of the month and could represent a good choice for car buyers who may or may not have been considering the two domestic automakers. Ford has received plaudits both for the new Focus and its Fusion, while the 2011 Buick Regal and the Cadillac CTS have earned GM respect among automotive journalists.

My Recommendation for Car Shoppers

TrueCar No-Haggle, Edmunds Price Promise, and 1-800 Car Show are the quickest way to see the lowest car prices in your area. These sites show you no-haggle prices from dealers closest to you - and the deals are usually really good. This should be the first step you take when negotiating your car price. Follow this up with my checklist to make sure you squeeze out every last bit of savings.

California Residents - Important:

There is a new online car buying service called Roadster, available only to California residents, which I highly recommend you try - especially if you hate the stress of haggling with a car salesman. They provide an expert concierge who negotiates the price of the car and delivers it to your home with zero hassle - you never have to interact with a dealership. Here is my in-depth review of Roadster and why I recommend it.

- Gregg Fidan

Each week, I'll keep you up-to-date on the latest car deals and news that might affect your purchase. This includes...
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Gregg Fidan

About: Gregg Fidan


Gregg Fidan + is the founder of RealCarTips. After being ripped off on his first car purchase, he devoted several years to figuring out the best ways to avoid scams and negotiate the best car deals. He has written hundreds of articles on the subject of car buying and taught thousands of car shoppers how to get the best deals.

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