How to Spot a High Pressure Dealership
These types of dealers breed a culture where lying is the norm and salesmen are expected to do whatever it takes to make the sale.
Unfortunately, there are still a lot of dealers that operate this way so it's good to know how to spot them.
High pressure dealerships tend to have a few characteristics in common.
For example, if you notice salesman standing around outside the showroom, this is likely a high-pressure dealership.
Those salesman are competing for an "up" - salesmen lingo for customer. You can be sure that dealership employs a competitive atmosphere among their salespeople which doesn't translate well for the customer.
Another hint of a high pressure dealership is one that has a ton of balloons, cars with their hoods open, or other bells and whistles to attract passing shoppers.
This type of marketing is very old-school and signals a dealership that tries too hard to get people into the showroom - where they can then impose high-pressure sales tactics.
Another hint to look for is how the internet sales manager communicates on the phone. If they're trying to rush you, make it seem like cars are flying off the lot, or that they have the only inventory available in that area, chances are you're dealing with a high-pressure dealership.
If there is a long string of bad reviews, you can be sure that's a high-pressure dealership and one you need to be wary about.
My Recommendation for Car ShoppersTrueCar No-Haggle and Edmunds Price Promise are the quickest way to see the lowest car prices in your area. These sites show you no-haggle prices from dealers closest to you - and the deals are usually really good. This should be the first step you take when negotiating your car price. Follow this up with my checklist to make sure you squeeze out every last bit of savings.
- Gregg Fidan
About: Gregg Fidan
Gregg Fidan + is the founder of RealCarTips. After being ripped off on his first car purchase, he devoted several years to figuring out the best ways to avoid scams and negotiate the best car deals. He has written hundreds of articles on the subject of car buying and taught thousands of car shoppers how to get the best deals.
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