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Which Dealers are Car Shoppers Most Satisfied With?
December 17, 2009
J.D. Power and Associates has released the results of its Sales Satisfaction Index and Jaguar has taken the top spot.
This is the 5th time in 6 years that Jaguar has finished on top. The index measures how satisfied customers are by their buying experience based on the following 5 factors:
- Dealership Facility
- Salesperson
- Paperwork/Financing
- Delivery
- Vehicle Price
Luxury brands tend to finish near the top each year, however, there were 5 non-luxury brands in the top ten this year with Ford's Mercury scoring the best for sales satisfaction among the non-luxury segment.
Here are the results for both Luxury brands and Mass Market brands in 2009:
3 Steps Every Car Buyer Needs to Take to Save Maximum Money
The key to getting the best deal is to gather price or lease bids from as many local dealers as possible. Then shop that best price around until no one can beat it. Here are the steps:Step 1 Get Prices From My Trusted Network
Select the vehicle you're interested in to see if there are local dealers in my network who will provide you with their best upfront price. You will get direct access to an internet sales manager who you can further negotiate with online (no need to visit dealership).Select Vehicle to Get Local Pricing
Step 2 Get Prices From TrueCar / CarsDirect
TrueCar, and CarsDirect are my top 2 online price quote recommendations. These services show you pre-negotiated prices from dealers closest to you - and the deals are usually pretty decent. But remember, you can still negotiate further.Step 3 Complete my Checklist
Follow this up with my checklist to make sure you squeeze out every last bit of savings.- Gregg Fidan
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