Which Dealers are Car Shoppers Most Satisfied With?
December 17, 2009
J.D. Power and Associates has released the results of its Sales Satisfaction Index and Jaguar has taken the top spot.
This is the 5th time in 6 years that Jaguar has finished on top. The index measures how satisfied customers are by their buying experience based on the following 5 factors:
- Dealership Facility
- Salesperson
- Paperwork/Financing
- Delivery
- Vehicle Price
Luxury brands tend to finish near the top each year, however, there were 5 non-luxury brands in the top ten this year with Ford's Mercury scoring the best for sales satisfaction among the non-luxury segment.
Here are the results for both Luxury brands and Mass Market brands in 2009:
My Recommendation for Car Shoppers
TrueCar No-Haggle, CarsDirect, and NADAGuides are the quickest way to see the lowest car prices in your area. These sites show you no-haggle prices from dealers closest to you - and the deals are usually really good. This should be the first step you take when negotiating your car price. Follow this up with my checklist to make sure you squeeze out every last bit of savings.- Gregg Fidan
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About The Author
Gregg Fidan is the founder of RealCarTips. After being ripped off on his first car purchase, he devoted several years to figuring out the best ways to avoid scams and negotiate
the best car deals. He has written hundreds of articles on the subject of car buying and taught thousands of car shoppers how to get the best deals.
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