Now a Great Time to Buy a Full-Size Pickup
GM has an all-new platform slated for release by late spring next year and can't afford to have a bunch of leftover models sitting on dealer lots. They are now running their truck month promotion for two months. Usually, truck month is during October, but this year they started after Labor Day. As part of truck month, GM is offering stair-step incentives on the GMC Sierra and Chevrolet Silverado. Dealers who surpass their sales target by up to 10% earn $100 per truck sold. If they beat their targets by 10 to 20 percent, they get $750 per truck, all retroactive. This is what really creates the deals. Those who sell 20 to 50% more than their target get $1,500 on each truck sold.
But GM isn't the only manufacturer offering great deals on pickups. The competition isn't going to let them take away market share that easily. I've compiled a list of the largest incentives being offered from the competition (some of these incentives only apply to certain trim levels). Please note: incentives vary by region, so don't assume your local dealer will be offering these exact rebates. You need to contact them to see what the local offers are (most won't reveal dealer cash though). I recommend you use the RydeShopper to contact dealers and get the best deals.
| Truck | Rebates | Trade-in Cash | Dealer Cash | Bonus | Total Incentives |
|---|---|---|---|---|---|
| 2012 Chevrolet Silverado | $3,500 | $1,000 | $1,500 | $6,000 | |
| 2012 GMC Sierra | $3,500 | $1,000 | $1,500 | $6,000 | |
| 2012 Ford F-Series | $3,000 | $1,000 | $4,000 | ||
| 2012 Ram Trucks | $4,000 | $1,000 | $5,000 | ||
| 2012 Toyota Tundra | $3,500 | $3,000 | $1,000 | $7,500 |
My Recommendation for Car Shoppers
TrueCar No-Haggle, CarsDirect, and NADAGuides are the quickest way to see the lowest car prices in your area. These sites show you no-haggle prices from dealers closest to you - and the deals are usually really good. This should be the first step you take when negotiating your car price. Follow this up with my checklist to make sure you squeeze out every last bit of savings.- Gregg Fidan
Each week, I'll keep you up-to-date on the latest car deals and news that might affect your purchase. This includes...
- Best Rebates, Incentives, and Lease Deals
- Latest Car Buying Scams and Tricks
- The Best & Worst Time to Buy a Car
- Which Cars You Should Avoid
About The Author
Gregg Fidan is the founder of RealCarTips. After being ripped off on his first car purchase, he devoted several years to figuring out the best ways to avoid scams and negotiate
the best car deals. He has written hundreds of articles on the subject of car buying and taught thousands of car shoppers how to get the best deals.
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