RealCarTips Logo

Hyundai, Toyota, and Nissan Splurge on Incentives

October 15, 2009

Incentives SpendingThis year, Asian car manufacturers Hyundai, Toyota, and Nissan have had the highest increase in incentive spending compared to 2008.

General Motors, Ford, and Chrysler have traditionally spent the most on incentives among the top U.S. automakers, and continue to do so. But Hyundai, Nissan, and Toyota are catching up in a major way.

Hyundai's incentive spending has increased 61% since 2007, from an average of $1,861 per vehicle to $2,998. Nissan's spending went up 19% since 2008, to $2,511 this year. And Toyota, which has especially been struggling in this market, jumped from only $853 per unit to $1,620.

But that's not the only good news for car shoppers. Chrysler's sales have decreased by 40% this year, so it also has to resort to making great deals to attract consumers. Its incentive spending is the highest from the top automakers this year, at $4,584 per car.

Now that Cash for Clunkers is over, car manufacturers are really pushing incentives as a way to get people to buy. Overall, they have spent an average of $2,797 last month - up from $2,474 in August - and the upward trend is likely to continue.

My Recommendation for Car Shoppers

TrueCar and RydeShopper are the quickest way to see the lowest car prices in your area. These sites show you no-haggle prices from dealers closest to you - and the deals are usually really good. This should be the first step you take when negotiating your car price. Follow this up with my checklist to make sure you squeeze out every last bit of savings.
- Gregg Fidan

Each week, I'll keep you up-to-date on the latest car deals and news that might affect your purchase. This includes...
  • Best Rebates, Incentives, and Lease Deals
  • Latest Car Buying Scams and Tricks
  • The Best & Worst Time to Buy a Car
  • Which Cars You Should Avoid
Enter Your Email Below

(Absolutely NO SPAM, easy to unsubscribe)
×

Gregg Fidan

About: Gregg Fidan


Gregg Fidan is the founder of RealCarTips. After being ripped off on his first car purchase, he devoted several years to figuring out the best ways to avoid scams and negotiate the best car deals. He has written hundreds of articles on the subject of car buying and taught thousands of car shoppers how to get the best deals.

Latest Weekly Car Buying Tips    RSS Feed

July 9, 2020
July 2, 2020
June 25, 2020
June 18, 2020
June 11, 2020
June 4, 2020
May 28, 2020
May 21, 2020
May 14, 2020
May 7, 2020
April 30, 2020
April 23, 2020
April 16, 2020
April 9, 2020
April 2, 2020
March 26, 2020
March 19, 2020
March 12, 2020
March 5, 2020
I welcome your car buying questions. Email Me and I'll be glad to answer them!