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Real Prices of Pickup Trucks

November 26, 2020

If you're in the market for a new pickup truck, take a look at the following tables I compiled using TrueCar's average selling prices. These days, MSRP doesn't mean much since hardly anyone expects to pay that price. But it can be difficult to determine which competing models are actually cheapest without knowing what kind of average discount they're selling for.

The table below shows the biggest average discount you can expect for each model right now, with the 2020 Nissan Titan having the biggest average discounts (14.7% after incentives).

You can sort the table by clicking on any column. For example, if you want to see the cheapest pickup truck, sort by "Avg" column and you'll see the 2020 Nissan Frontier is the cheapest - with an average selling price of $28,739.

I hope you find these tables useful. As always, I recommend you use TrueCar No Haggle, CarsDirect and RydeShopper to see the best deals being offered in your local area.

Pickup Trucks with Biggest Discounts Off MSRP

Year Make Model MSRP Avg % Off
2020 Nissan Titan $48,031 $41,032 14.7%
2020 Chevrolet Silverado 1500 $43,658 $37,630 13.9%
2020 Ram 1500 Classic $37,239 $32,316 13.3%
2020 Nissan Titan XD $55,001 $48,005 12.8%
2021 Nissan Titan $48,494 $42,513 12.4%
2021 Nissan Titan XD $55,535 $48,991 11.9%
2021 GMC Canyon $37,666 $33,523 11.2%
2020 Ford F-150 $46,388 $41,485 11.2%
2021 Ram 1500 $45,901 $40,833 11.1%
2021 Chevrolet Colorado $34,251 $30,758 10.3%
2020 Nissan Frontier $31,640 $28,739 9.2%
2020 Ram 1500 $45,382 $41,507 8.5%
2019 Ford F-150 $45,609 $41,954 8.1%
2020 Ford Ranger $32,803 $30,280 7.7%
2019 Ram 1500 Classic $39,601 $36,671 7.3%
2020 Chevrolet Silverado 2500HD $45,832 $42,643 7.1%
2020 Ram 2500 $50,380 $46,698 7.1%
2020 Ram 3500 $51,606 $47,938 6.9%
2020 Chevrolet Silverado 3500HD $47,495 $44,565 6.4%
2020 Honda Ridgeline $39,632 $37,142 6.3%
2020 Jeep Gladiator $39,949 $37,537 6.0%
2021 Toyota Tundra $44,173 $41,636 5.9%
2020 GMC Sierra 1500 $46,165 $43,579 5.9%
2020 Toyota Tacoma $35,420 $33,832 4.6%
2020 Ford F-250 $50,239 $48,160 4.2%
2021 Jeep Gladiator $38,878 $37,223 4.2%
2020 Ford F-350 $52,192 $50,119 4.0%
2021 Toyota Tacoma $35,839 $34,580 3.7%
2020 GMC Sierra 3500HD $50,228 $48,363 3.6%
2020 GMC Sierra 2500HD $48,958 $47,574 2.7%
2020 Ford F-450 $68,385 $66,854 2.3%

My Recommendation for Car Shoppers

TrueCar, RydeShopper, and CarsDirect are the best way to see the lowest car prices in your area. These sites show you no-haggle prices from dealers closest to you - and the deals are usually really good. This should be the first step you take when negotiating your car price. Follow this up with my checklist to make sure you squeeze out every last bit of savings.
- Gregg Fidan

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Gregg Fidan

About: Gregg Fidan


Gregg Fidan is the founder of RealCarTips. After being ripped off on his first car purchase, he devoted several years to figuring out the best ways to avoid scams and negotiate the best car deals. He has written hundreds of articles on the subject of car buying and taught thousands of car shoppers how to get the best deals.

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