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Real Prices of Large SUVs

July 2, 2020

If you're in the market for a new large SUV, take a look at the following tables I compiled using TrueCar's average selling prices. These days, MSRP doesn't mean much since hardly anyone expects to pay that price. But it can be difficult to determine which competing models are actually cheapest without knowing what kind of average discount they're selling for.

The first table shows the biggest average discount you can expect for each model this week, with the 2019 Nissan Armada having the biggest average discount (19.1% after incentives).

You can sort the table by clicking on any column. For examle, if you want to see the cheapest SUVs, sort by "Avg" column and you'll see the 2020 Nissan Pathfinder is the cheapest - at an average selling price of $32,530.

I hope you find these tables useful. As always, I recommend you use TrueCar No Haggle and RydeShopper to see the best deals being offered in your local area.

Large SUVs with Biggest Discounts Off MSRP

Year Make Model MSRP Avg % Off
2019 Nissan Armada $56,005 $45,354 19.1%
2019 GMC Acadia $40,004 $32,680 18.1%
2020 Nissan Pathfinder $38,730 $32,530 16.1%
2020 Cadillac Escalade $86,165 $72,916 15.5%
2020 Cadillac Escalade ESV $89,165 $75,869 15.0%
2020 Chevrolet Suburban $60,695 $51,709 14.9%
2020 Buick Enclave $49,052 $41,962 14.6%
2019 GMC Yukon $59,970 $51,561 14.1%
2020 Chevrolet Tahoe $57,962 $50,132 13.6%
2019 GMC Yukon XL $62,770 $54,254 13.6%
2020 GMC Acadia $40,945 $35,560 12.9%
2019 Nissan Pathfinder $38,638 $33,752 12.6%
2019 INFINITI QX80 $76,162 $67,148 12.4%
2019 Dodge Durango $41,780 $36,918 12.1%
2019 Toyota Highlander $42,090 $37,415 11.2%
2019 Honda Pilot $40,866 $36,342 11.1%
2019 Volkswagen Atlas $40,057 $35,719 10.9%
2019 Toyota Land Cruiser $86,490 $77,025 10.9%
2020 GMC Yukon $60,520 $54,024 10.8%
2020 Nissan Armada $56,072 $50,056 10.7%
2020 Ford Explorer $45,636 $40,883 10.7%
2020 Honda Pilot $41,807 $37,354 10.7%
2019 Lincoln Navigator $85,355 $76,355 10.5%
2020 GMC Yukon XL $63,295 $56,665 10.5%
2020 Chevrolet Traverse $42,733 $38,464 10.0%
2020 Dodge Durango $41,837 $37,797 9.9%
2019 Mercedes GLS $98,345 $90,688 8.7%
2019 Toyota Sequoia $58,718 $53,619 8.7%
2020 Subaru Ascent $38,430 $35,239 8.3%
2020 Cadillac XT6 $55,823 $51,297 8.1%
2020 INFINITI QX80 $77,412 $71,064 8.0%
2020 Ford Expedition $70,465 $64,868 8.0%
2020 Volkswagen Atlas $41,093 $38,251 6.9%
2020 Lincoln Navigator $87,690 $81,934 6.7%
2020 Toyota Highlander $43,553 $40,740 6.5%
2020 Mazda CX-9 $40,274 $37,899 5.9%
2020 Toyota Land Cruiser $87,905 $82,789 5.8%
2020 BMW X7 $89,695 $84,973 5.3%
2020 Toyota Sequoia $60,478 $57,323 5.2%
2020 Lexus LX $90,275 $85,947 4.8%
2021 Volkswagen Atlas $42,009 $40,039 4.7%
2020 Mercedes GLS $88,370 $85,080 4.0%
2020 Land Rover Range Rover $126,291 $122,998 2.8%
2020 Hyundai Palisade $38,998 $38,245 2.0%
2020 Kia Telluride $38,485 $40,039 -4.0%
2020 Mercedes G-Class $144,670 $151,362 -4.5%

My Recommendation for Car Shoppers

TrueCar and RydeShopper are the quickest way to see the lowest car prices in your area. These sites show you no-haggle prices from dealers closest to you - and the deals are usually really good. This should be the first step you take when negotiating your car price. Follow this up with my checklist to make sure you squeeze out every last bit of savings.
- Gregg Fidan

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Gregg Fidan

About: Gregg Fidan


Gregg Fidan is the founder of RealCarTips. After being ripped off on his first car purchase, he devoted several years to figuring out the best ways to avoid scams and negotiate the best car deals. He has written hundreds of articles on the subject of car buying and taught thousands of car shoppers how to get the best deals.

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