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Real Prices of Midsize Cars

November 1, 2018

If you're in the market for a new midsized car, take a look at the following tables I compiled using TrueCar's average selling prices. These days, MSRP doesn't mean much since hardly anyone expects to pay that price. But it can be difficult to determine which competing models are actually cheapest without knowing what kind of average discount they're selling for.

The first table shows the biggest average discount you can expect for each model this week, with the 2018 Kia Optima having the biggest discount (21.62% after incentives).

You can sort the table by clicking on any column. For examle, if you want to see the cheapest sedans, sort by "Avg" column and you'll see the Optima is actually also the cheapest deal - at $20,412.

I hope you find these tables useful. As always, I recommend you use TrueCar No Haggle and Edmunds Price Promise to see the best deals being offered in your local area.

Midsize Cars with Biggest Discounts Off MSRP

Year Make Model MSRP Avg % Off
2018 Kia Optima $26,043 $20,412 21.62%
2018 Hyundai Sonata $26,161 $21,086 19.40%
2018 Nissan Altima $26,239 $21,734 17.17%
2018 Ford Fusion $29,119 $24,395 16.22%
2018 Volkswagen Passat $29,478 $24,897 15.54%
2018 Chevrolet Malibu $27,217 $23,170 14.87%
2019 Kia Optima $26,485 $23,144 12.61%
2017 Volkswagen CC $36,006 $31,680 12.01%
2018 Mazda MAZDA6 $27,673 $24,906 10.00%
2018 Toyota Camry $28,788 $26,031 9.58%
2018 Honda Accord Sedan $29,764 $26,978 9.36%
2019 Hyundai Sonata $25,982 $23,583 9.24%
2018 Subaru Legacy $27,866 $25,508 8.46%
2019 Ford Fusion $27,491 $25,569 6.99%
2017 Ford Fusion $26,965 $25,161 6.69%
2018 Honda Accord Hybrid $29,943 $28,115 6.10%
2019 Subaru Legacy $26,999 $25,526 5.46%
2019 Toyota Camry $29,015 $27,679 4.60%
2017 Buick Regal $30,254 $29,061 3.95%

My Recommendation for Car Shoppers

TrueCar, Edmunds, and 1-800 Car Show are the quickest way to see the lowest car prices in your area. These sites show you no-haggle prices from dealers closest to you - and the deals are usually really good. This should be the first step you take when negotiating your car price. Follow this up with my checklist to make sure you squeeze out every last bit of savings.
- Gregg Fidan

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Gregg Fidan

About: Gregg Fidan


Gregg Fidan + is the founder of RealCarTips. After being ripped off on his first car purchase, he devoted several years to figuring out the best ways to avoid scams and negotiate the best car deals. He has written hundreds of articles on the subject of car buying and taught thousands of car shoppers how to get the best deals.

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