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Ford Likely to Increase Incentives in 2010

December 17, 2009

Ford Toyota will likely finish the year as the #1 selling brand in America, that's prety much a sure thing. However, Ford is quickly catching up and they have a lot of momentum going into 2010. This is great news if you're interested in either a Toyota or Ford vehicle.

Ford had long held the title as the number one selling brand in the US until 2007. Due in part to the economic collapse this past year, Toyota climbed into the top spot for the first time in history and has retained its position for 2 years.

In an effort to ensure they remain number one in 2009, Toyota went all out on incentives and financing deals beginning this past November. That's about two weeks earlier than usual.

You can be certain that Ford will do all they can to ensure they become the number one seller of cars once again in 2010.

Look for Ford to offer some incredible incentives next year. You can also expect Toyota to be spending heavily to entice buyers. Our bet is that Ford will once again retain their number one spot. Whatever the case, this is good news for buyers of these vehicles.

My Recommendation for Car Shoppers

TrueCar, Edmunds, and 1-800 Car Show are the quickest way to see the lowest car prices in your area. These sites show you no-haggle prices from dealers closest to you - and the deals are usually really good. This should be the first step you take when negotiating your car price. Follow this up with my checklist to make sure you squeeze out every last bit of savings.

California Residents - Important:

There is a new online car buying service called Roadster, available only to California residents, which I highly recommend you try - especially if you hate the stress of haggling with a car salesman. They provide an expert concierge who negotiates the price of the car and delivers it to your home with zero hassle - you never have to interact with a dealership. Here is my in-depth review of Roadster and why I recommend it.

- Gregg Fidan

Each week, I'll keep you up-to-date on the latest car deals and news that might affect your purchase. This includes...
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Gregg Fidan

About: Gregg Fidan


Gregg Fidan + is the founder of RealCarTips. After being ripped off on his first car purchase, he devoted several years to figuring out the best ways to avoid scams and negotiate the best car deals. He has written hundreds of articles on the subject of car buying and taught thousands of car shoppers how to get the best deals.

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