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New Incentives for April 2018

April 12, 2018

This week I sifted through new incentives offered by the major car companies to determine what's changed since last month.

Below, you'll find the highlights for each brand. Keep in mind there can be regional differences, so some of these changes may not be available in your area.

As always, I recommend using TrueCar No Haggle and Edmunds Price Promise to see the latest incentives being offered in your area.

New Incentives & Changes for April 2018

Brand What's New for February 2018
Acura No major changes from last month
Audi Increased hidden dealer cash by at least $1,000 on nearly all models, some by an additional $5,000 (2017 A6). The 2017 Q3 and Q5 have gotten a decrease in dealer cash.
BMW Increased cash rebates by $1,500 on 2-,3-,4-,5-series. Decreased cash back on X3, X5, X6
Buick 2018 Enclave lease deal decreased by $30/month. Increased bonus cash on 2017 Cascada, Enclave, Encore, Envision, LaCrosse and Regal
Cadillac Increased cash rebates by up to $2,000 on 2017 ATS, CT6, CTS, Escalade, and XTS
Chevrolet 20% off MSRP on 2018 Cruze and Malibu. New 0% for up to 72 months financing on 2018 Silverado
Ford 0% for up to 72 months on 2018 Focus Electric. Added $1,500 bonus cash on 2018 Fiesta and Escape. Increased cash back on 2018 Taurus, Edge, Explorer.
Honda Bonus cash removed from 2018 Accord, Civic, Clarity, and Fit
Hyundai Increased cash rebates on 2018 Accent, Tucson, Santa Fe.
Jeep No major changes from last month
Kia 0.9% for up to 60 months on 2019 Sorento.
Lexus Introduced loyalty bonuses of $1,000 on 2018 RXL
Mazda Got rid of cash rebate on 2018 MX-5. $500 cash backon 2018 Mazda6
Mercedes Increased hidden dealer cash on 2018 C-Class, GLC-Class, 2017 S63. Decreased lease payment on 2018 CLA45 by $30/month
Nissan Increased cash rebate on 2017 Titan by $2,000. Increased loyalty cash by $500 on 2018 Altima.
Ram New Lease deal available on 2019 Ram 1500
Subaru Hidden dealer rebates on 2018 Forester, Impreza, Outback, and 2017 BRZ, Outback, and WRX
Toyota Increased lease cash on many models.

My Recommendation for Car Shoppers

TrueCar, Edmunds, and 1-800 Car Show are the quickest way to see the lowest car prices in your area. These sites show you no-haggle prices from dealers closest to you - and the deals are usually really good. This should be the first step you take when negotiating your car price. Follow this up with my checklist to make sure you squeeze out every last bit of savings.

California Residents - Important:

There is a new online car buying service called Roadster, available only to California residents, which I highly recommend you try - especially if you hate the stress of haggling with a car salesman. They provide an expert concierge who negotiates the price of the car and delivers it to your home with zero hassle - you never have to interact with a dealership. Here is my in-depth review of Roadster and why I recommend it.

- Gregg Fidan

Each week, I'll keep you up-to-date on the latest car deals and news that might affect your purchase. This includes...
  • Best Rebates, Incentives, and Lease Deals
  • Latest Car Buying Scams and Tricks
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Gregg Fidan

About: Gregg Fidan


Gregg Fidan + is the founder of RealCarTips. After being ripped off on his first car purchase, he devoted several years to figuring out the best ways to avoid scams and negotiate the best car deals. He has written hundreds of articles on the subject of car buying and taught thousands of car shoppers how to get the best deals.

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