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Great Deals on Toyota Models Expected This Year

January 28, 2010

Toyota DealsToyota was the number one seller of cars in 2009 and you can be sure they want to be #1 again in 2010. If you're looking to buy a new car this year, keep an eye out on the deals likely to abound in the next 12 months.

Toyota is looking to expand its leasing and incentives programs. In the southeast region, dealers have been given a goal to increase sales by 20 percent over last year's numbers.

Customers could see their credit rating increase automatically if they make consistent payments over the first year. Others could see more incentives to lease new cars throughout the country, with some dealers offering more leases than sales on new models.

Dealerships will also get hidden incentives on every model sold when they reach or exceed their sales goals. These bonuses are expected to be in the hundreds of dollars. Savvy shoppers can use this to negotiate with dealerships who are looking to receive the extra money.

Car shoppers can also expect to see more advertising that highlights the new deals on leasing, incentives and financing, as Toyota USA is expecting to increase its marketing budget to drive more demand.

Finally, as some of you may be aware, Toyota has been forced to stop selling 8 new models due to problems with gas peddles getting stuck. We're not sure how long the sales ban will last, but this will surely hurt their sales in 2010. Toyota will be scrambling to catch up which is good news for car buyers. If you're curious where you can learn more about buying a car at the lowest possible price, you can check out the RealCarTips guide here.

My Recommendation for Car Shoppers

TrueCar, Edmunds, and 1-800 Car Show are the quickest way to see the lowest car prices in your area. These sites show you no-haggle prices from dealers closest to you - and the deals are usually really good. This should be the first step you take when negotiating your car price. Follow this up with my checklist to make sure you squeeze out every last bit of savings.

California Residents - Important:

There is a new online car buying service called Roadster, available only to California residents, which I highly recommend you try - especially if you hate the stress of haggling with a car salesman. They provide an expert concierge who negotiates the price of the car and delivers it to your home with zero hassle - you never have to interact with a dealership. Here is my in-depth review of Roadster and why I recommend it.

- Gregg Fidan

Each week, I'll keep you up-to-date on the latest car deals and news that might affect your purchase. This includes...
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Gregg Fidan

About: Gregg Fidan

Gregg Fidan + is the founder of RealCarTips. After being ripped off on his first car purchase, he devoted several years to figuring out the best ways to avoid scams and negotiate the best car deals. He has written hundreds of articles on the subject of car buying and taught thousands of car shoppers how to get the best deals.

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