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Mercury Offering Huge Incentives

November 18, 2010

Mercury CarsTime ran out for Mercury nearly a month ago, and now Ford is trying to rid itself of any leftover inventory.

Remaining Mercury dealerships have to move metal before the end of 2010 when their franchise agreements end.

To do so, Ford has drastically increased retail Mercury incentives for November.

The 2010 and 2011 Milan, Milan Hybrid and Mariner all have up to $3,500 cash back, nearly 60% more than what's offered on the identical Ford Fusion and Escape.

The 2010 and 2011 Grand Marquis now get upward of $5,500 cash back.

Currently there are fewer than 10,000 Mercurys left in inventory--a 35-day supply. The following incentives are good until Dec. 31.

Mercury

Lincoln
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My Recommendation for Car Shoppers

TrueCar No-Haggle, Edmunds Price Promise, and 1-800 Car Show are the quickest way to see the lowest car prices in your area. These sites show you no-haggle prices from dealers closest to you - and the deals are usually really good. This should be the first step you take when negotiating your car price. Follow this up with my checklist to make sure you squeeze out every last bit of savings.

California Residents - Important:

There is a new online car buying service called Roadster, available only to California residents, which I highly recommend you try - especially if you hate the stress of haggling with a car salesman. They provide an expert concierge who negotiates the price of the car and delivers it to your home with zero hassle - you never have to interact with a dealership. Here is my in-depth review of Roadster and why I recommend it.

- Gregg Fidan

Gregg Fidan

About: Gregg Fidan


Gregg Fidan + is the founder of RealCarTips. After being ripped off on his first car purchase, he devoted several years to figuring out the best ways to avoid scams and negotiate the best car deals. He has written hundreds of articles on the subject of car buying and taught thousands of car shoppers how to get the best deals.

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