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Ford Offering Large Incentives This Month

March 8, 2012

So far this year, most car makers are offering fewer incentives compared to last year. Ford seems to be the only exception.

According to Edmunds.com, Ford is the only major manufacturer to increase incentives this year. Toyota and Honda are expected to join Ford, but not before their inventory levels have fully recovered - probably May or June.

In the meantime, Ford is upping the ante this month by offering large cash-back rebates as well as 0% APR rates on several popular vehicles.

The following is a list of the largest incentives currently offered for 2012 model year vehicles and leftover models. These are all good through April 2, 2012.

Keep in mind that incentives in your local area may vary. Use the CarWoo service to get pricing and detailed incentives in your local area.

2012 Models Rebate
2012 Ford Expedition $3,000
2012 Ford Mustang $3,000
2012 Ford F-450 Super Duty $3,000
2012 Lincoln Navigator $3,000
2012 Lincoln MKS $2,500
2012 Ford Flex $2,000
2012 Ford F-150 $2,000
2012 Ford Escape $1,500
2012 Ford Focus $1,500
2012 Lincoln MKZ $1,500
2012 Lincoln MKT $1,000
2012 Lincoln MKX $1,000
2012 Ford Explorer $1,000
2012 Ford Edge $1,000
Leftover Models Max Rebate
2011 Lincoln Town Car $4,000
2011 Ford F-450 Super Duty $3,500
2011 Ford Expedition $3,000
2011 Lincoln Navigator $3,000
2011 Ford Econoline$2,500
2011 Ford Taurus$2,500
2011 Lincoln MKS $2,500
2011 Ford Ranger $2,500
2011 Ford F-150 $2,000
2011 Ford Edge $1,500
2011 Lincoln MKX $1,500

My Recommendation for Car Shoppers

TrueCar No-Haggle and Edmunds Price Promise are the quickest way to see the lowest car prices in your area. These sites show you no-haggle prices from dealers closest to you - and the deals are usually really good. This should be the first step you take when negotiating your car price. Follow this up with my checklist to make sure you squeeze out every last bit of savings.

California Residents - Important:

There is a new online car buying service called Roadster, available only to California residents, which I highly recommend you try - especially if you hate the stress of haggling with a car salesman. They provide an expert concierge who negotiates the price of the car and delivers it to your home with zero hassle - you never have to interact with a dealership. Here is my in-depth review of Roadster and why I recommend it.

- Gregg Fidan

Gregg Fidan

About: Gregg Fidan


Gregg Fidan + is the founder of RealCarTips. After being ripped off on his first car purchase, he devoted several years to figuring out the best ways to avoid scams and negotiate the best car deals. He has written hundreds of articles on the subject of car buying and taught thousands of car shoppers how to get the best deals.

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