RealCarTips Logo

Cars With the Most Brand Loyalty

October 18, 2012

When a car buyer decides to stick with the same brand next time they buy a car, that's a great indication they were satisfied with the vehicle. The industry refers to this as brand loyalty, and it's taken very seriously.

Even just a 1% increase in brand loyalty can add up to hundreds of millions of dollars in extra revenue for the major auto manufacturers.

For this reason, it's smart to take a look at the vehicles that have the highest brand loyalty, and put them on your consideration list for when you're ready to buy. Buyers of the Chevrolet Sonic came in first place when it comes to loyalty, with over 60% purchasing another Chevrolet as their next vehicle. Here's the top 10 list:

Rank Vehicle Loyalty %
1 Chevrolet Sonic 60.3%
2 Ford Fusion 59.9%
3 Ford Flex 56.0%
4 Ford Edge 55.1%
5 Ford Five Hundred 53.1%
6 Toyota Prius 51.8%
7 Chevrolet Cruze 51.7%
8 Kia Forte 51.6%
9 Ford Escape 51.4%
10 Ford Fiesta 51.2%

My Recommendation for Car Shoppers

TrueCar, Edmunds, and 1-800 Car Show are the quickest way to see the lowest car prices in your area. These sites show you no-haggle prices from dealers closest to you - and the deals are usually really good. This should be the first step you take when negotiating your car price. Follow this up with my checklist to make sure you squeeze out every last bit of savings.

New York Tri-State Residents - Important:

There is a new car leasing service called Carvoy, available to NY tri-state area residents, which I recommend you try - especially if you hate the stress of haggling with car dealerships. Carvoy provides pre-negotiated lease deals, calculated with taxes and all fees incuded so you know exactly what it will cost. Here is my list of Best Carvoy deals, updated each month.

- Gregg Fidan

Each week, I'll keep you up-to-date on the latest car deals and news that might affect your purchase. This includes...
  • Best Rebates, Incentives, and Lease Deals
  • Latest Car Buying Scams and Tricks
  • The Best & Worst Time to Buy a Car
  • Which Cars You Should Avoid
Enter Your Email Below

(Absolutely NO SPAM, easy to unsubscribe)
×

Gregg Fidan

About: Gregg Fidan


Gregg Fidan + is the founder of RealCarTips. After being ripped off on his first car purchase, he devoted several years to figuring out the best ways to avoid scams and negotiate the best car deals. He has written hundreds of articles on the subject of car buying and taught thousands of car shoppers how to get the best deals.

Latest Weekly Car Buying Tips    RSS Feed

September 27, 2018
September 20, 2018
September 13, 2018
September 6, 2018
August 30, 2018
August 23, 2018
August 16, 2018
August 9, 2018
August 2, 2018
July 26, 2018
July 19, 2018
July 12, 2018
July 5, 2018
June 28, 2018
June 21, 2018
June 14, 2018
June 7, 2018
May 31, 2018
May 24, 2018
May 17, 2018
May 10, 2018
May 3, 2018
I welcome your car buying questions. Email Me and I'll be glad to answer them!