Toyota Incentives Should Remain High for Months
In an effort to increase sales following its recall fiasco, Toyota began offering its largest incentives in recent history beginning in March.
Now analyst believe Toyota may have to keep incentives high until at least end of summer and quite possibly until the end of the year. If they don't, Toyota risks a sales meltdown again.
Starting March 1st, Toyota began offering 0% financing, low-rate lease deals, and cash rebates on certain models. Sales have reportedly increased as much as 70% compared to last month.
Now Toyota is in a tough spot. Historically, they've done well without the need for incentives, but consumers are now expecting it. The longer they keep incentives high, the more damage will be done to the brand and to its resale values.
Generally, this is good news for car buyers (especially if you intend to keep the car for more than 5 years).
Toyota has been forced to offer large incentives on its 2010 vehicles, but when the 2011 models come out, Toyota will likely try to ween consumers off the spiffs. In the meantime, you should have several months to get a great deal on Toyota vehicles. It's an opportunity that doesn't come along very often.
3 Steps Every Car Buyer Needs to Take to Save Maximum Money
The key to getting the best deal is to gather price or lease bids from as many local dealers as possible. Then shop that best price around until no one can beat it. Here are the steps:Step 1 Get Prices From My Trusted Network
Select the vehicle you're interested in to see if there are local dealers in my network who will provide you with their best upfront price. You will get direct access to an internet sales manager who you can further negotiate with online (no need to visit dealership).Step 2 Get Prices From TrueCar / CarsDirect
TrueCar, and CarsDirect are my top 2 online price quote recommendations. These services show you pre-negotiated prices from dealers closest to you - and the deals are usually pretty decent. But remember, you can still negotiate further.Step 3 Complete my Checklist
Follow this up with my checklist to make sure you squeeze out every last bit of savings.- Gregg Fidan
Each week, I'll keep you up-to-date on the latest car deals and news that might affect your purchase. This includes...
- Best Rebates, Incentives, and Lease Deals
- Latest Car Buying Scams and Tricks
- The Best & Worst Time to Buy a Car
- Which Cars You Should Avoid
About The Author
Gregg Fidan is the founder of RealCarTips. After being ripped off on his first car purchase, he devoted several years to figuring out the best ways to avoid scams and negotiate
the best car deals. He has written hundreds of articles on the subject of car buying and taught thousands of car shoppers how to get the best deals.
Latest Weekly Car Buying Tips
May 2022
- Best Car Deals by Category May 19, 2022
- Which Cars Better to Lease or Buy May 19, 2022
- New Cars You Should Wait to Buy May 19, 2022
- Real Prices of Midsize Cars May 19, 2022
- Best Bang for Your Buck Lease Deals May 12, 2022
- Best Electric, Hybrid Lease Deals May 12, 2022
- Top 100 Cheapest New Cars May 12, 2022
- Real Prices of Pickup Trucks May 12, 2022
- Best 0% Finance Deals May 2022 May 05, 2022
- Best Car Deals Around the Country May 05, 2022
- Real Prices of Large SUVs May 05, 2022
- Largest Hidden Dealer Rebates May 05, 2022
April 2022
- Worst Cars to Lease Right Now Apr 28, 2022
- Biggest Discounts on New Cars Apr 28, 2022
- Real Prices of New Compact SUVs Apr 28, 2022
- Real Prices of Compact Cars Apr 21, 2022
- Top 100 Cheapest Lease Deals Apr 14, 2022
- Cars With the Largest Rebates Apr 14, 2022
- Price Comparison of Subcompact SUVs Apr 14, 2022
- Real Prices of Midsize SUVs Apr 07, 2022
