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BMW is currently offering a $17,500 hidden incentive on the 2010 BMW M6 - one of the largest incentives we've ever seen.
A hidden incentive, commonly referred to as factory-to-dealer cash, is a cash back incentive given to the dealer for each sale of that particular model.
The dealer is not obligated to pass the incentive on to the consumer, however, most do pass along most of it, especially if you use our Car Buying Method.
BMW is also currently offering a $15,000 hidden incentive on the 2010 6-Series.
For those looking to lease a BMW, there are special $0 down lease deals on the BMW 1-Series ($449 - $569/month), the 3-Series ($479 - $769/month), and the Z4 ($609 - $839/month).
Normally, BMW doesn't offer cash-back rebates, but they're even throwing that into the mix now.
You can get up to $3,500 in rebates on the 2011 BMW 335d, up to $7,500 on the BMW 750i/750Li ActiveHybrid, and up to $4,500 on the X6 ActiveHybrid.
All of these incentives are good through the end of February.

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