Great Deals on Mitsubishi Likely This Year
Mitsubishi has been struggling more than any other Japanese automaker when it comes to selling cars over the past several years. In 2009, they sold just over 50,000 vehicles, or 16 percent of their 2002 mark.
Buyers who may have been considering new brands will want to pay attention though, as Mitsubishi North America executive John Koenig argues that his company will be able to double its sales in three years.
A majority of their sales drop occurred because automotive fleet owners, such as government organizations and especially rental agencies, did not purchase as many cars as they used to. Mitsubishi's plan to go after the consumer market will likely mean more incentives for buyers.
Specific numbers haven't been released, but bet on the Mitsubishi Outlander compact crossover and its Lancer compact sedan to be promoted often throughout the next several months. The company is hopeful that the two well-reviewed vehicles will appeal to customers.
Still, doubling of sales that have dropped year after year is not going to be easy. Expect Mitsubishi to offer healthy incentives as part of their marketing promotions.
3 Steps Every Car Buyer Needs to Take to Save Maximum MoneyThe key to getting the best deal is to gather price or lease bids from as many local dealers as possible. Then shop that best price around until no one can beat it. Here are the steps:
Step 1 Get Prices From My Trusted NetworkSelect the vehicle you're interested in to see if there are local dealers in my network who will provide you with their best upfront price. You will get direct access to an internet sales manager who you can further negotiate with online (no need to visit dealership).
Step 2 Get Prices From TrueCar / CarsDirectTrueCar, and CarsDirect are my top 2 online price quote recommendations. These services show you pre-negotiated prices from dealers closest to you - and the deals are usually pretty decent. But remember, you can still negotiate further.
Step 3 Complete my ChecklistFollow this up with my checklist to make sure you squeeze out every last bit of savings.
- Gregg Fidan
Each week, I'll keep you up-to-date on the latest car deals and news that might affect your purchase. This includes...
- Best Rebates, Incentives, and Lease Deals
- Latest Car Buying Scams and Tricks
- The Best & Worst Time to Buy a Car
- Which Cars You Should Avoid