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Lexus and Cadillac Tie for First Place in Customer Satisfaction Index

August 20, 2009

Customer Satisfaction The University of Michigan recently released the scores for their highly regarded 2009 American Customer Satisfaction Index.

The index has been keeping track of satisfaction scores on the leading car brands for over a decade . Lexus and Cadillac tied for first place this year followed by Buick and Lincoln/Mercury.

A big surprise this year was the strong showing by US car manufacturers which all made considerable progress. In prior years, GM, Ford and Chrysler would consistently have brands ranked near the bottom.

This shows that the quality of vehicles produced by US car manufacturers has improved significantly over the last few years. However, the study also points out the satisfaction scores likely increased due to a decrease in sales, which resulted in a smaller, yet more dedicated customer base.

Below are the results of the study. You can view the full listing at ACSI

Customer Satisfaction Index

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Gregg Fidan

About: Gregg Fidan


Gregg Fidan + is the founder of RealCarTips. After being ripped off on his first car purchase, he devoted several years to figuring out the best ways to avoid scams and negotiate the best car deals. He has written hundreds of articles on the subject of car buying and taught thousands of car shoppers how to get the best deals.

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