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Cars With the Best Dealer Experience
December 6, 2012
Both MINI and Lexus repeated their top scores when it comes to sales satisfaction, according to the recently released J.D. Power and Associates 2012 U.S. Sales Satisfaction Index (SSI) StudySM.
The study is based on how customers rate every aspect of their vehicle shopping experience including their satisfaction with the dealership and salesperson they purchased from, as well as the dealerships they visited but did not purchase from.MINI reportedly ranked the highest among mass market brands for the third year in a row, with a score of 712, based on a 1,000 point scale. They were immediately followed by Buick and GMC with scores of 706 and 683, respectively.
Among luxury brands, Lexus dominated for the second year in a row with an index score of 737, followed by Infiniti (728) and Cadillac (725). The rankings are reportedly based on the experiences of both buyers and rejectors.
Below is a full list of manufacturers and how their sales satisfaction rated in this year's study, courtesy of J.D. Power and Associates. To improve the dealer experience even more, I recommend starting with the
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