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Real Prices of New Cars

It used to be that no car shopper would ever think about paying MSRP (manufacturer suggested retail price), but how times have changed. Now you're lucky if you can get some models at MSRP. However, there are models that are still selling for well under MSRP, but it's difficult to know just how much of a discount you should aim for since each model has its own supply and demand dynamics. Here are the average discounts you can expect on every model:

The purpose of this page is to quickly give you an idea of what kind of discounts you should expect to pay for current 2023 and 2022 models.

Prices Updated: Oct 02, 2024. (Discounts include incentives and rebates)
Vehicle 2022 Model 2023 Model
Discount % Off Discount % Off
Acura Integra Prices -- --
Acura MDX Prices -- --
Acura RDX Prices -- --
Acura TLX Prices -- --
Acura ZDX Electric Prices -- --
Alfa Romeo Giulia Prices -- --
Alfa Romeo Stelvio Prices -- --
Alfa Romeo Tonale Plug-in Hybrid Prices -- --
Audi A3 Prices -- --
Audi A4 Prices -- --
Audi A4 allroad Prices -- --
Audi A5 Prices -- --
Audi A5 Sportback Prices -- --
Audi A6 Prices -- --
Audi A6 allroad Prices -- --
Audi A7 Prices -- --
Audi A8 Prices -- --
Audi Q3 Prices -- --
Audi Q4 e-tron Electric Prices -- --
Audi Q5 Prices -- --
Audi Q5 Plug-in Hybrid Prices -- --
Audi Q7 Prices -- --
Audi Q8 Prices -- --
Audi Q8 e-tron Electric Prices -- --
Audi RS 3 Prices -- --
Audi RS 5 Prices -- --
Audi RS 6 Avant Prices -- --
Audi RS 7 Prices -- --
Audi RS Q8 Prices -- --
Audi RS e-tron GT Electric Prices -- --
Audi S3 Prices -- --
Audi S4 Prices -- --
Audi S5 Prices -- --
Audi S5 Sportback Prices -- --
Audi S6 Prices -- --
Audi S7 Prices -- --
Audi S8 Prices -- --
Audi SQ5 Prices -- --
Audi SQ7 Prices -- --
Audi SQ8 Prices -- --
Audi SQ8 e-tron Electric Prices -- --
Audi e-tron GT Electric Prices -- --
BMW 2 Series Prices -- --
BMW 3 Series Prices -- --
BMW 3 Series Plug-in Hybrid Prices -- --
BMW 4 Series Prices -- --
BMW 5 Series Prices -- --
BMW 7 Series Prices -- --
BMW 7 Series Plug-in Hybrid Prices -- --
BMW 8 Series Prices -- --
BMW M2 Prices -- --
BMW M3 Prices -- --
BMW M4 Prices -- --
BMW M8 Prices -- --
BMW X1 Prices -- --
BMW X2 Prices -- --
BMW X3 Prices -- --
BMW X3 M Prices -- --
BMW X4 Prices -- --
BMW X4 M Prices -- --
BMW X5 Prices -- --
BMW X5 M Prices -- --
BMW X5 Plug-in Hybrid Prices -- --
BMW X6 Prices -- --
BMW X6 M Prices -- --
BMW X7 Prices -- --
BMW XM Plug-in Hybrid Prices -- --
BMW Z4 Prices -- --
BMW i4 Electric Prices -- --
BMW i5 Electric Prices -- --
BMW i7 Electric Prices -- --
BMW iX Electric Prices -- --
Buick Enclave Prices -- --
Buick Encore GX Prices -- --
Buick Envision Prices -- $4,169 10.8%
Buick Envista Prices -- --
Cadillac CT4 Prices -- --
Cadillac CT4-V Prices -- --
Cadillac CT4-V Manual Prices -- --
Cadillac CT5 Prices -- --
Cadillac CT5-V Prices -- --
Cadillac Escalade Prices -- --
Cadillac Escalade ESV Prices -- --
Cadillac Escalade-V Prices -- --
Cadillac Lyriq Electric Prices -- --
Cadillac XT4 Prices -- --
Cadillac XT5 Prices -- --
Cadillac XT6 Prices -- --
Chevrolet Blazer Prices -- --
Chevrolet Blazer EV Electric Prices -- --
Chevrolet Camaro Prices -- $1,939 2.7%
Chevrolet Colorado Prices -- --
Chevrolet Corvette Prices -- --
Chevrolet Corvette E-Ray Hybrid Prices -- --
Chevrolet Equinox Prices -- --
Chevrolet Equinox EV Electric Prices -- --
Chevrolet Malibu Prices -- --
Chevrolet Silverado 1500 Prices -- $1,474 3.1%
Chevrolet Silverado 2500HD Prices -- --
Chevrolet Silverado 3500HD Prices -- --
Chevrolet Silverado EV Electric Prices -- --
Chevrolet Suburban Prices -- --
Chevrolet Tahoe Prices -- --
Chevrolet Trailblazer Prices -- --
Chevrolet Traverse Prices -- $4,065 7.3%
Chevrolet Traverse LTD Prices -- --
Chevrolet Trax Prices -- --
Chrysler 300 Prices -- $4,919 12%
Chrysler Pacifica Prices -- $4,428 9.6%
Chrysler Pacifica Plug-in Hybrid Prices -- $6,173 11.7%
Dodge Challenger Prices -- $5,907 10.2%
Dodge Charger Prices -- $4,511 10.6%
Dodge Durango Prices -- $7,788 12.1%
Dodge Hornet Prices -- $3,781 11.7%
FIAT 500X Prices -- $2,597 7.5%
FIAT 500e Electric Prices -- --
Ford Bronco Prices -- $6,262 7.6%
Ford Bronco Sport Prices -- --
Ford Edge Prices -- $5,727 12.8%
Ford Escape Prices -- $3,801 9.3%
Ford Escape Plug-in Hybrid Prices -- $2,609 6.2%
Ford Expedition Prices -- $8,892 12.1%
Ford Explorer Prices -- $2,648 6.3%
Ford F-150 Prices -- $6,268 12.4%
Ford F-150 Lightning Electric Prices -- $2,566 4.5%
Ford F-250 Prices -- $3,122 4.7%
Ford F-350 Prices -- $3,501 5.1%
Ford F-450 Prices -- --
Ford Mach-E Electric Prices -- $2,814 5.9%
Ford Maverick Prices -- --
Ford Mustang Prices -- --
Ford Ranger Prices -- --
GMC Acadia Prices -- --
GMC Canyon Prices -- --
GMC HUMMER EV Pickup Electric Prices -- --
GMC HUMMER EV SUV Electric Prices -- --
GMC Sierra 1500 Prices -- $-1,519 -1.8%
GMC Sierra 2500HD Prices -- --
GMC Sierra 3500HD Prices -- --
GMC Terrain Prices -- --
GMC Yukon Prices -- --
GMC Yukon XL Prices -- --
Genesis G70 Prices -- --
Genesis G80 Prices -- --
Genesis G80 Electric Prices -- $-922 -1.1%
Genesis G90 Prices -- --
Genesis GV60 Electric Prices -- --
Genesis GV70 Prices -- --
Genesis GV70 Electric Prices -- --
Genesis GV80 Prices -- --
Genesis GV80 Coupe Prices -- --
Honda Accord Prices -- --
Honda Accord Hybrid Prices -- --
Honda CR-V Prices -- --
Honda CR-V Hybrid Prices -- --
Honda Civic Prices -- --
Honda Civic Hybrid Prices -- --
Honda HR-V Prices -- --
Honda Odyssey Prices -- --
Honda Passport Prices -- --
Honda Pilot Prices -- --
Honda Prologue Electric Prices -- --
Honda Ridgeline Prices -- --
Hyundai Elantra Prices -- --
Hyundai Elantra Hybrid Prices -- --
Hyundai Ioniq 5 Electric Prices -- $-645 -1.2%
Hyundai Ioniq 6 Electric Prices -- $8,614 15.1%
Hyundai Kona Prices -- --
Hyundai Kona Electric Prices -- $-462 -1.2%
Hyundai Palisade Prices -- --
Hyundai Santa Cruz Prices -- --
Hyundai Santa Fe Prices -- $5,409 11.9%
Hyundai Santa Fe Hybrid Prices -- $4,198 11.2%
Hyundai Santa Fe Plug-in Hybrid Prices -- $-586 -1.2%
Hyundai Sonata Prices -- $4,498 12.3%
Hyundai Sonata Hybrid Prices -- $4,063 12.3%
Hyundai Tucson Prices -- --
Hyundai Tucson Hybrid Prices -- --
Hyundai Tucson Plug-in Hybrid Prices -- --
Hyundai Venue Prices -- --
Infiniti Q50 Prices -- --
Infiniti QX50 Prices -- --
Infiniti QX55 Prices -- --
Infiniti QX60 Prices -- --
Infiniti QX80 Prices -- --
Jaguar E-Pace Prices -- --
Jaguar F-Pace Prices -- --
Jaguar F-Type Prices -- --
Jaguar I-PACE Electric Prices -- $-1,111 -1.5%
Jaguar XF Prices -- --
Jeep Cherokee Prices -- $4,569 11.6%
Jeep Compass Prices -- $3,693 11%
Jeep Gladiator Prices -- $5,343 9.4%
Jeep Grand Cherokee Prices $490 0.7% $8,595 13.3%
Jeep Grand Cherokee 4xe Plug-in Hybrid Prices $7,983 11.5% $6,995 9.1%
Jeep Grand Cherokee L Prices $505 0.7% $7,323 13.3%
Jeep Grand Wagoneer Prices -- $12,361 11.9%
Jeep Grand Wagoneer L Prices -- $12,064 11.9%
Jeep Renegade Prices -- $4,088 11.8%
Jeep Wagoneer Prices -- $9,277 12.3%
Jeep Wagoneer L Prices -- $9,192 12.3%
Jeep Wrangler Prices -- $5,977 10.3%
Jeep Wrangler 4xe Plug-in Hybrid Prices -- $7,302 11.3%
Kia Carnival MPV Prices -- --
Kia Carnival MPV Hybrid Prices -- --
Kia EV6 Electric Prices -- --
Kia EV9 Electric Prices -- --
Kia Forte Prices -- --
Kia K4 Prices -- --
Kia K5 Prices -- --
Kia Niro EV Electric Prices -- $2,381 5.8%
Kia Niro Hybrid Prices -- --
Kia Niro Plug-in Hybrid Prices -- --
Kia Seltos Prices -- --
Kia Sorento Prices -- $2,691 6.5%
Kia Sorento Hybrid Prices -- $2,623 6.5%
Kia Sorento Plug-in Hybrid Prices -- $2,932 5.7%
Kia Soul Prices -- --
Kia Sportage Prices -- --
Kia Sportage Hybrid Prices -- --
Kia Sportage Plug-in Hybrid Prices -- --
Kia Telluride Prices -- --
Land Rover Defender Prices -- --
Land Rover Discovery Prices -- --
Land Rover Discovery Sport Prices -- --
Land Rover Range Rover Prices -- --
Land Rover Range Rover Evoque Prices -- --
Land Rover Range Rover Sport Prices -- --
Land Rover Range Rover Sport Plug-in Hybrid Prices -- --
Land Rover Range Rover Velar Prices -- --
Lexus ES Prices -- --
Lexus ES Hybrid Prices -- --
Lexus GX Prices -- --
Lexus IS Prices -- --
Lexus LC Prices -- --
Lexus LC Hybrid Prices -- --
Lexus LS Prices -- $9,772 11.4%
Lexus LS Hybrid Prices -- $1,199 1%
Lexus LX Prices -- --
Lexus NX Prices -- --
Lexus NX Hybrid Prices -- --
Lexus RC Prices -- --
Lexus RX Prices -- --
Lexus RX Hybrid Prices -- --
Lexus RZ Electric Prices -- --
Lexus TX Prices -- --
Lexus TX Hybrid Prices -- --
Lexus UX Hybrid Prices -- --
Lincoln Aviator Prices -- $5,428 8.6%
Lincoln Corsair Prices -- $5,004 9.1%
Lincoln Nautilus Prices -- --
Lincoln Navigator Prices -- $12,290 12.3%
Maserati Ghibli Prices -- $2,952 3.2%
Maserati GranTurismo Prices -- --
Maserati Grecale Prices -- $3,297 3.2%
Maserati Levante Prices -- $5,165 3.2%
Maserati Quattroporte Prices -- $4,920 3.2%
Mazda CX-30 Prices -- --
Mazda CX-5 Prices -- --
Mazda CX-50 Prices -- --
Mazda CX-50 Hybrid Prices -- --
Mazda CX-70 Prices -- --
Mazda CX-70 Plug-in Hybrid Prices -- --
Mazda CX-90 Prices -- --
Mazda CX-90 Plug-in Hybrid Prices -- --
Mazda MX-5 Miata Prices -- --
Mazda Mazda3 Prices -- --
Mercedes AMG GT Prices -- --
Mercedes C-Class Prices -- $5,851 12.2%
Mercedes CLA Prices -- --
Mercedes CLE Prices -- --
Mercedes E-Class Prices -- $7,045 10.6%
Mercedes EQB Electric Prices -- $8,358 13.6%
Mercedes EQE SUV Electric Prices -- --
Mercedes EQE Sedan Electric Prices -- --
Mercedes EQS SUV Electric Prices -- --
Mercedes EQS Sedan Electric Prices -- --
Mercedes G-Class Prices -- --
Mercedes GLA Prices -- --
Mercedes GLB Prices -- $3,918 9.6%
Mercedes GLC Prices -- --
Mercedes GLC Coupe Prices -- --
Mercedes GLE Prices -- --
Mercedes GLE Coupe Prices -- --
Mercedes GLE Plug-in Hybrid Prices -- --
Mercedes GLS Prices -- --
Mercedes S-Class Prices -- --
Mercedes SL Prices -- $14,928 13.4%
Mini Clubman Prices -- --
Mini Cooper Prices -- --
Mini Countryman Prices -- --
Mini Hardtop Prices -- --
Mini Hardtop Electric Prices -- --
Mitsubishi Eclipse Cross Prices -- --
Mitsubishi Mirage Prices -- --
Mitsubishi Outlander Prices -- --
Mitsubishi Outlander Sport Prices -- --
Mitsubishi Outlander Plug-in Hybrid Prices -- --
Nissan Altima Prices -- --
Nissan Ariya Electric Prices -- --
Nissan Armada Prices -- $7,263 10%
Nissan Frontier Prices -- $175 0.4%
Nissan GT-R Prices -- --
Nissan Kicks Prices -- --
Nissan LEAF Electric Prices -- --
Nissan Murano Prices -- --
Nissan Pathfinder Prices -- --
Nissan Rogue Prices -- $172 0.4%
Nissan Sentra Prices -- --
Nissan Titan Prices -- --
Nissan Titan XD Prices -- --
Nissan Versa Prices -- --
Nissan Z Prices -- --
Ram 1500 Prices -- $10,418 14.8%
Ram 1500 Classic Prices -- $7,707 16%
Ram 2500 Prices -- $8,165 14.8%
Ram 3500 Prices -- $3,827 6.1%
Subaru Ascent Prices -- --
Subaru BRZ Manual Prices -- --
Subaru Crosstrek Prices -- --
Subaru Forester Prices -- --
Subaru Impreza Prices -- --
Subaru Legacy Prices -- --
Subaru Outback Prices -- --
Subaru Solterra Electric Prices -- --
Subaru WRX Manual Prices -- --
Toyota 4Runner Prices -- --
Toyota Camry Prices -- --
Toyota Camry Hybrid Prices -- --
Toyota Corolla Prices -- --
Toyota Corolla Cross Prices -- --
Toyota Corolla Cross Hybrid Prices -- --
Toyota Corolla Hybrid Prices -- --
Toyota Crown Hybrid Prices -- $5,256 11.3%
Toyota GR Corolla Prices -- --
Toyota GR Supra Manual Prices -- --
Toyota GR86 Prices -- --
Toyota Grand Highlander Prices -- --
Toyota Grand Highlander Hybrid Prices -- --
Toyota Highlander Prices -- --
Toyota Highlander Hybrid Prices -- --
Toyota Land Cruiser Prices -- --
Toyota Prius Prime Plug-in Hybrid Prices -- --
Toyota Prius Hybrid Prices -- --
Toyota RAV4 Prices -- --
Toyota RAV4 Prime Plug-in Hybrid Prices -- --
Toyota RAV4 Hybrid Prices -- --
Toyota Sequoia Prices -- --
Toyota Sienna Prices -- --
Toyota Tacoma Hybrid Prices -- --
Toyota Tacoma Manual Prices -- --
Toyota Tundra Prices -- --
Toyota Tundra Hybrid Prices -- --
Toyota Venza Prices -- --
Toyota bZ4X Electric Prices -- --
Volkswagen Arteon Prices -- $5,212 11.8%
Volkswagen Atlas Prices -- --
Volkswagen Atlas Cross Sport Prices -- --
Volkswagen Golf GTI Prices -- --
Volkswagen Golf R Prices -- --
Volkswagen ID.4 Electric Prices -- $5,036 11.1%
Volkswagen Jetta Prices -- --
Volkswagen Taos Prices -- --
Volkswagen Tiguan Prices -- --
Volvo C40 Recharge Electric Prices -- $922 1.5%
Volvo S60 Prices -- --
Volvo S60 Recharge Plug-in Hybrid Prices -- --
Volvo S60 Plug-In Hybrid Prices -- --
Volvo S90 Prices -- --
Volvo S90 Recharge Plug-in Hybrid Prices -- --
Volvo S90 Plug-In Hybrid Prices -- --
Volvo V60 Cross Country Prices -- --
Volvo V60 Recharge Plug-in Hybrid Prices -- --
Volvo V60 Plug-In Hybrid Prices -- --
Volvo V90 Cross Country Prices -- --
Volvo XC40 Prices -- --
Volvo XC40 Recharge Electric Prices -- $863 1.5%
Volvo XC60 Prices -- --
Volvo XC60 Recharge Plug-in Hybrid Prices -- --
Volvo XC60 Plug-In Hybrid Prices -- --
Volvo XC90 Prices -- --
Volvo XC90 Recharge Plug-in Hybrid Prices -- --
Volvo XC90 Plug-In Hybrid Prices -- --

3 Steps Every Car Buyer Needs to Take to Save Maximum Money

The key to getting the best deal is to gather price or lease bids from as many local dealers as possible. Then shop that best price around until no one can beat it. Here are the steps:

Step 1 Get Prices From My Trusted Network

Select the vehicle you're interested in to see if there are local dealers in my network who will provide you with their best upfront price. You will get direct access to an internet sales manager who you can further negotiate with online (no need to visit dealership).
Select Vehicle to Get Local Pricing

Step 2 Get Prices From TrueCar / CarsDirect

TrueCar, and CarsDirect are my top 2 online price quote recommendations. These services show you pre-negotiated prices from dealers closest to you - and the deals are usually pretty decent. But remember, you can still negotiate further.

Step 3 Complete my Checklist

Follow this up with my checklist to make sure you squeeze out every last bit of savings.
- Gregg Fidan

Each week, I'll keep you up-to-date on the latest car deals and news that might affect your purchase. This includes...


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